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M4V is a video file format developed by Apple for use in its devices, such as iPhones and iPads. It is similar to MP4 but supports additional features like DRM protection and metadata. M4V files are commonly used for movies, TV shows, and videos purchased or downloaded from iTunes.
MP4 is one of the most widely used video formats, known for its excellent balance between video quality and file size. It’s compatible with almost all media players and devices, making it ideal for streaming, sharing, and storing videos. MP4 files can contain video, audio, subtitles, and images in a single container.